Today at uni we had a group presentation on the US retail and different aspects which surround it. I was not looking forward to this, but fortunately it went well and is over now! We had to present a powerpoint presentation about the US retail market on customer service levels, promotional tools, marketing techniques and technology.
The image above is a point of sale that we made to go in a US store called ‘Anthropologie’. It is a cardboard tree that would be used to hand accessories on in store, most probably earings and this would be a feature within the store. This point of Sale fits in well with our chosen brand by the use of organic shapes and choice of pure colour.